How Explainer Video Production Company Can Help Boost Your Conversion Rates

In today’s fast-paced digital world, capturing your audience’s attention is more important than ever before. Businesses pour countless hours and resources into optimizing their sales funnels but often hit a wall when turning leads into loyal customers. That’s where explainer videos come in. These powerful videos break down complex ideas, engage viewers, and, most importantly, boost conversion rates. Therefore, collaborating with an Explainer Video Production Company like UNV Digital can completely transform the way your brand connects with, educates, and converts its audience. 

Nowadays, videos aren’t just a “nice addition” to your marketing toolkit. They are a core part of any winning strategy. Whether you are a startup or an established enterprise, explainer videos can help you communicate your message effectively and drive real results. 

In this blog, we will discuss how explainer videos work and how an Explainer Video Production Company can elevate your conversions. We will also talk about the reasons for choosing UNV Digital, the best Explainer Video Production Agency. Keep reading!

Table of Contents

• Key Takeaways
• Why Explainer Videos Work – The Power of Visual Storytelling
• How Explainer Videos Impact Conversion Rates
• Why You Need a Professional Explainer Video Production Company
• Steps Involved in Creating a High-Converting Explainer Video
• Why UNV Digital is Your Go-to Explainer Video Production Company
• Frequently Asked Questions (FAQs)

Key Takeaways

• Explainer videos break down complicated concepts, making it easier for your potential customers to understand your message.
• They capture attention, maintain viewer interest, and encourage action, leading to higher conversion rates.
• Collaborating with an Explainer Video Production Company guarantees that your video is engaging, high-quality, and aligned with your business objectives.
• UNV Digital is a reliable partner for explainer video production, delivering tailored solutions that generate tangible results.

Why Explainer Videos Work – The Power of Visual Storytelling

Did you know that humans process visual information 60,000 times faster than text? Yes, it’s true. Most of us are visual learners, which means we absorb and retain information far better when we see it rather than just read it. And that’s where explainer videos come in.

These short, punchy videos combine sound, visuals, and storytelling to deliver a message quickly, clearly, and engagingly. Let’s see why they work so well.

Simplify Complex Messages

One of the biggest strengths of explainer videos is their ability to simplify complicated topics. Whether you are introducing a new product, explaining a tricky service, or breaking down something technical, a good explainer video production agency can distill it into an engaging 1-2 minute story. 

For instance, when Dropbox was first launched, the concept of cloud storage was still new and confusing for many. So, what did they do? They used a simple animated explainer video to demonstrate their value. 

Wondering about the result? Well, they got over 10 million new users in just a year. The video made cloud storage easy to understand, and that’s what connected with people. 

Keep the Audience Engaged

Let’s face it – attention spans are shrinking, and a strong explainer video can grab attention in the initial few seconds and keep viewers hooked. An expert animated explainer video production company blends visuals, storytelling, and sound into content, making it engaging yet informative. 

They know how to create videos that entertain while educating so your message sticks without losing your audience. 

Boost Conversion Rates

Here is a stat to pay attention to – Wyzowl states that 84% of consumers say that a video convinced them to buy a product or service. That’s not a coincidence.

Explainer videos work because they build trust and credibility. They clarify the benefits of your product, address pinpoints, and deliver solutions – all in a way that’s easy to understand.

A professional explainer video production service ensures your video is polished, engaging, and optimized to drive action. When your audience sees the value you provide and feels confident about what you offer, converting them into customers becomes a natural next step. 

How Explainer Videos Impact Conversion Rates

Let’s discuss how exactly partnering with an explainer video production company can make a tangible impact on your conversion rates. 

1] Boosts Landing Page Performance

Let’s start with one of the most direct wins – landing page conversions. According to Unbounce, adding a video to your landing page can increase conversions by up to 80%. This is because videos simplify complex messages and keep visitors hooked far better than blocks of text. 

For Example – Crazy Egg, a heatmap analytics tool, added an explainer video to its homepage. The results were nothing short of impressive – a 64% jump in conversion rates, translating to an additional $21,000 in monthly revenue.

An animated explainer video production can help you create a crisp, engaging video that slots perfectly into your landing pages. This will persuade your visitors to take that next step – whether it’s signing up, booking a call, or making a purchase.

2] Engage and Educate Prospects

People won’t convert if they don’t fully understand your offering. That’s where explainer videos come in. A well-crafted video breaks down your product or service’s features, benefits, and value in a way that’s easy to digest.

Example – HubSpot saw a significant lift in conversions after adding an explainer video to their product pages. The video clearly demonstrated their software’s capabilities, answering questions upfront and motivating users to hit that sign-up button.

A professional Explainer Video Production Agency, like UNV Digital, knows how to strike the perfect balance – keeping your message simple, engaging, and laser-focused on your audience’s needs.

3] Build Trust and Credibility

Trust is everything when it comes to conversions. People buy from brands they feel connected to, and videos are one of the most effective ways to build that connection. Whether it’s showcasing customer testimonials, behind-the-scenes processes, or real success stories, videos humanize your brand and make it more relatable.

An explainer video production service helps remove the guesswork for your prospects. By highlighting key benefits, addressing pain points, and clearing up any ambiguity, your video builds confidence in your product or service. The result? Visitors feel ready to take action.

4] Higher Engagement on Social Media

There is no doubt that social media platforms love video content. Platforms like Facebook, Instagram, and LinkedIn actively prioritize video content because it grabs attention and drives higher engagement. When you create an animated explainer video that’s perfect for social media, you are setting yourself up to earn more likes, shares, comments, and conversions.   

Example – Dollar Shave Club’s viral explainer video brought in over 12,000 new customers in just 48 hours. But what made it work? A mix of humor, simplicity, and a clear call to action – proving that creative storytelling can do wonders for engagement. 

5] Boost Email Marketing Campaigns

If you are running email campaigns, you must know that adding videos can supercharge your results. Studies reveal that simply including the word “video” in your subject can increase open rates by 19% and click-through rates by 65%. 

Partnering with an Explainer Video Production Company like UNV Digital gives you access to tailor-made videos that hit the mark with your email audience. This results in more clicks, better engagement, and higher conversions. It’s one of the smartest ways to make your email campaigns stand out.  

Why You Need a Professional Explainer Video Production Company

While you might think about creating explainer videos in-house, partnering with a professional Explainer Video Production Company like UNV Digital brings some clear advantages.

Expertise and Experience

Creating a compelling explainer video requires skill in several areas – scriptwriting, animation, voiceovers, editing, and more. A seasoned explainer video production ally understands what works and what doesn’t, ensuring your video stands out, is engaging, and is optimized for maximum impact.

High-Quality Production

A poorly made video can damage your brand’s reputation. A professional animated explainer video company uses advanced tools and techniques to deliver top-tier visuals, animations, and sound – everything you need to showcase your brand’s professionalism.

Customized Storytelling

Every brand is unique. A professional explainer video production service customizes the storytelling, visuals, and messaging to align perfectly with your brand’s identity and speak to your target audience.

End-to-End Support

From initial concept and scriptwriting to animation and post-production, an Explainer Video Production Company like UNV Digital handles all the details. This lets you focus on other critical areas of your business while the experts manage the video creation process.

Measurable ROI

Great videos are more than just eye-catching – they are tools for business growth. Working with professionals ensures your explainer video is aligned with your objectives, from brand awareness to lead generation. A professional explainer video production will help you track its ROI with metrics like views, engagement, and conversions so you can see the impact.

Steps Involved in Creating a High-Converting Explainer Video

Partnering with a professional explainer video production service is about following a streamlined process that guarantees quality and measurable results.

• Discovery and Research – This includes understanding your brand, target audience, and objectives to set a solid foundation.
• Scriptwriting – Next, agencies focus on crafting a clear, compelling script that effectively conveys your message in an engaging way.
• Storyboarding – This step involves the video’s flow and structure.
• Animation/Production – This is where the magic happens. UNV Digital brings the storyboard to life with vibrant visuals, smooth animations, and synchronized sound.
• Voiceover and Editing – We then enhance the video with professional voiceovers, background music, and all the necessary tweaks for a polished finish.
• Delivery and Optimization – This is the final stage. It offers completed videos optimized for various platforms to ensure they reach your audience effectively.

At UNV Digital, we follow each of these steps to ensure your explainer video not only captures attention but also drives meaningful results.

Why UNV Digital is Your Go-to Explainer Video Production Company

When you need explainer videos that actually get results, UNV Digital is the go-to name. We are not just another animated explainer video company; we are the team that turns your complex messages into clear, engaging videos that drive real results. Here is what sets us apart:

Experience that Matters

UNV Digital brings years of experience working across various industries, from corporate to healthcare, education, and technology. Whether you are looking for a live-action explainer video or an animated one, our team tailors every project to suit your precise needs and goals.

Commitment to Quality

We believe in delivering nothing short of excellence. Each video we create is crafted with your brand’s vision in mind. Our detailed process ensures that every video we produce is visually engaging, crystal clear, and designed with conversion in mind.

Results-Driven Approach

At UNV Digital, we focus on one thing – getting results. Our explainer videos don’t just look great; they perform. From increasing sign-ups to boosting sales, we optimize each video to inspire action, delivering measurable results that matter to your business.

A Dedicated Team

From scriptwriters to designers and animators, our experienced team works with you every step of the way. We take the time to understand your audience, your product, and your goals to create videos that resonate with your viewers and communicate your message effectively.

So, don’t let your potential customers get confused or lose interest – let an explainer video do the talking. Contact UNV Digital, the best Explainer Video Production Company, and witness the boost in your conversion rates.

Frequently Asked Questions (FAQs)

What is an Explainer Video Production Company?

An explainer video production company helps create videos that break down complex ideas, captivate viewers, and boost conversions. These videos are designed to communicate your brand’s value in an engaging and easy-to-understand format. UNV Digital stands out in this space, delivering top-notch explainer videos that not only explain but also drive results.

How can an Explainer Video Production Company boost my conversion rates?

Explainer videos are game-changers when it comes to improving landing page performance. They help educate potential customers, build trust, and spark engagement on social media. By addressing customer pain points and presenting solutions in a visual format, these videos push viewers toward taking action, ultimately boosting conversions. At UNV Digital, we create videos that motivate audiences and generate real, measurable growth.

Why should I choose UNV Digital for Explainer Video Production?

When it comes to explainer videos, UNV Digital is the go-to company. We combine years of expertise, a commitment to high-quality production, and a results-oriented approach. Our skilled team creates personalized, captivating videos that align perfectly with your brand’s objectives and deliver impressive ROI.

How long does it take to produce an explainer video?

Depending on the project’s complexity, an explainer video typically takes 4 to 6 weeks to produce. At UNV Digital, we streamline the process, ensuring efficiency and smooth delivery without compromising quality.

What industries can benefit from explainer videos?

Explainer videos are incredibly versatile and can be used in a wide range of industries. At UNV Digital, we have worked with clients from various sectors, creating videos that meet the precise needs of each industry.

Can I measure the ROI of my explainer video?

Absolutely! Explainer videos offer measurable results through key metrics like views, engagement, click-through rates, and conversions. At UNV Digital, we help clients track these metrics to ensure their videos perform at their best, maximizing ROI at every step.

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Boost Conversions with an Explainer Video Production Company

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Ever wonder how an Explainer Video Production Company can transform your marketing? Learn how UNV Digital creates engaging videos that drive higher conversions!